Voodoo Games Acquires Struggling Social Media App BeReal for 500 Million Euros: What this Means for the Tech Industry

The French gaming company, Voodoo Games, recently acquired the struggling social media app BeReal for 500 million euros. This move comes after the app faced challenges in growing its user base and securing funding. Business Insider first reported on BeReal’s search for a buyer as the app struggled to maintain its growth.

BeReal was launched in 2020 and quickly gained popularity among users. However, the social media app struggled to sustain its growth and faced limited runway. The acquisition by Voodoo Games signifies a significant investment in the struggling social media platform and marks a new chapter for BeReal and its future under Voodoo Games.

As part of the acquisition, Alexis Barreyat, the co-founder and CEO of BeReal, will depart from the company after helping with the transition to new ownership. If you have any tips or insights to share about this acquisition or the tech industry, you can contact Kali Hays at khays@businessinsider.com or on secure messaging app Signal at 949-280-0267. Remember to reach out using a non-work device for secure communication.