Unveiling the Magic Behind Suntory -196℃: Discovering the Secrets of Japan’s Most Innovative Alcoholic Beverage

Introduced in Japan in 2005, Suntory -196℃ is a popular alcoholic drink that has captured the hearts of many with its refreshing taste. This beverage is unique in that it uses Suntory’s advanced technology to preserve the full flavor of fresh fruits. To showcase the secrets behind this enchanting black magic, a “-196℃ Black Technology Laboratory” was created on Douyin, specifically designed to engage with a younger audience and provide them with exciting surprises while exploring the world of Suntory -196℃.

The production process of the signature “-196℃ method” begins by rapidly freezing fruits in liquid nitrogen at -196℃, preserving their flavor. Once frozen, the fruits are crushed and soaked in alcohol, adding a bold fruity essence to the final product known as “Suntory -196℃”. This unique process has allowed Suntory to push boundaries and achieve incredible feats, such as freezing ramen, freezing and crushing durian, and even freezing bubbles.

Through the utilization of -196°C black technology, Suntory has been able to innovate and create a variety of unique flavors that inspire creativity and bring delight to consumers. The brand’s commitment to innovation and craftsmanship is evident in their content showcasing the wonders of “Suntory -196℃” and the capabilities of the -196°C black technology laboratory. With millions of views and thousands of likes on their content, Suntory has proven itself as a leader in innovation within the alcohol industry.