Autism Entrepreneur: Marcus Moore’s Pretzel Business Inspires and Empowers Others

Marcus Moore, a man from Maryland, is proving that anything is possible for people with autism through his pretzel business. This month, his pretzel brand, Moore Crunch, is on the shelves at Fishpaws Marketplace in Arnold, bringing him a lot of joy and fulfillment. WBAL-TV 11 News first met Moore in March 2023, just over a year after he started his business. At 30 years old and with autism, Moore decided to start the business to become self-sufficient and improve his social skills.

Since then, Moore has made significant progress. He moved from mixing his pretzels in a large bowl to working in a commercial kitchen and even introduced a new sour-cream-and-onion flavor. His business has expanded to various retailers such as Eddies of Roland Park, Geresbeck’s Food Market, Graul’s Market, Green Valley Marketplace and can be found in prominent places like The Johns Hopkins Hospital, Sinai Hospital, the National Aquarium and Camden Yards.

As part of his “Crunch Crew Tour” during April, Moore is visiting different locations that sell his pretzels to meet new people and promote his brand. His mission is to inspire others with autism by showing them that anything is possible. He encourages everyone to not let others dictate what they can or cannot achieve as there is always a way forward.

Moving forward, Moore aims to raise money to establish a bigger commercial kitchen and hire more staff. He is also passionate about giving back to children with autism by showing that his journey is not just about his own success but making a difference in the lives of others like him